It is gratifying to realize that in just six years this branch of the construction industry has found a real embodiment in the life of the city – in Moscow there are already more than a dozen manufacturers of double -glazed windows today. It is important that the Watimat not only demonstrates the specific results of the implementation of its exhibitors; Each new autumn “Window Exhibition” was not a simple advancement of the brand, but by a demonstration of the latest achievements in this area of construction. Many today are beyond the power of settling in Moscow, but I want to work there. Therefore, many choose a place of residence near Moscow, which makes it possible to buy or rent inexpensively housing, but at the same time work in the capital. By opening any source with ads, you can quite often find announcements of this kind “I will buy a room in Lyubertskiy”, which shows how popular it is among the people. In turn, the market responds to these circumstances with a slight increase in housing prices.
So, we learned about the “heat mirror”, turning the windows almost into a semblance of air conditioning; about the “microvntilation”, which allows, without opening the windows (and therefore, without losing heat), to make the flow of fresh air into the room available; About the design of Eleganes, making the form of window frames graceful. And all this, in turn, accustoms manufacturers and ordinary consumers to the new quality of life, when the house is not just warm, but each individual window becomes an element of the energy -saving system of the whole house.
Already on this example, one can evaluate the significance of the Wat1mat exhibition, which allowed the visual examples of elementary comfort (just good windows) to move to the real embodiments of the new quality of life (energy -saving technologies, thermal insulation), which has become a new area of construction industry.
This trend has changed the semantic orientation of Wat1mat. If earlier, in the first two or three years, the exhibition was a kind of “casket with jewelry”, which was opened once a year to demonstrate the best examples of new equipment, modern ideas of architecture or for presentations of firms that recently appeared on the Moscow market as a component of their image. And that’s good.
But now the exhibition has a different goal – in the center of WatImat serious participants in the construction industry, who are just starting to increase their production capacities and are interested in long -term, long -term work in the market. These participants follow the most relevant architectural and construction topic today-the topic of the influence of housing on the quality and life expectancy of a person.
